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As essential read for those thinking about entering Hungary’s dynamic, investor-friendly economy. Investing in Hungary is the Budapest Business Journal’s annual English-language publication dedicated to all things connected with making a financial commitment to business in Hungary. Featuring a deep dive into the world and work of the multiple award-winning Hungarian Investment Promotion Agency, we look at the incentives available to investors, the countries of origin of the biggest players, the number of jobs created, the sectors involved and the Hungarian regions targeted. We look at ongoing trends, investigating the recent rise of Asian investors in the country, alongside the traditional powerhouses of Germany and the United States, and the increasing emergence of electromobility as a future-proof source of employment. Automotive and the business services sector have long been twin pillars of the Hungarian economy. We investigate how they are adapting and maturing, drawing ever more value-added roles to their SSCs and in research and development. We present case studies from some of the most important contributors to foreign direct investment in Hungary, but also look at how Hungarian small- and medium-sized enterprises look to rise up the value chain by becoming preferred local suppliers, and how HIPA seeks to help them do so. And we cover a wide range of areas from investments in property to the success in attracting the film industry here.

Why Should I Subscribe?

• An essential overview of the investment environment in Hungary.
• Gain insight into the types of investment that have proved most successful.
• Discover the range of incentives available to investors from the Hungarian authorities.
• Keep track of investment trends: Which sectors are on the rise, and what areas are the government targeting?